Powder Puff: Cafe & Nail Bar
BRANDING & TYPEFACE
Visual Brand Identity for Powder Puff Cafe & Nail Bar. Powder Puff is a specialty nail design studio and cafe that believes in the magic of little luxuries. Never have to skip the morning latte again because you’re late for your nail appointment.
AWARDS
Shortlisted - One Club, ACD
Gold ADDY, Local | Gold ADDY, District 4
ROLE
Brand & Type Designer
THE BRAND
The signature tear drop shape on P of the Powder Puff logo is representative of both a drop of coffee & the organic shape of nail design.
THE COLORS
Since Powder Puff is a nail studio & a cafe the palette needed to incorporate a range of colors as well as neutrals.
Manicured Macchiato
TYPEFACE DESIGN
A modular display typeface with stencil-like qualities. Its elegant and minimalist appearance
incorporates the teardrop shape curves and rounded edges.
AWARDS
ROLE
Silver ADDY, Local
Type Design
